New Arrivals

We have some amazing gifts for your child or the perfect present for the next birthday party and we offer free gift wrapping.

We have a huge collection of children’s wooden toys and some educational toys, where the kids can play and learn in a fun way. We combine Scandinavian design with a fun and playful heart with unique patterns and contemporary colors. 

We will always be child at heart, we are driven by our love for the little ones. Our philosophy continues to be based on our core concept; to design high quality and fun products that support children’s development, playfulness and imagination, bringing a sense of fun and happiness into their little magic world.

All our products are carefully selected of highest quality. A large part of the collection is made of natural materials such as wood and cotton. Materials that will satisfy parent´s requests for quality and make the toys last for the next generation to cherish and love.

The products are created with great passion and innovation in order for them to be fun and functional, have exciting shapes and innovative patterns that bring happiness and joy.

 

54 items

Storage Box - Light Blue

Practical and easy to combine with seating, storage, and interior design elements. Covered In a f...

Practical and easy to combine with seating, storage, and interior design elements. Covered In a fabric blend of linen, cotton, and polyester. The lid is removable and the footstool can be used for storing things like toys to keep your child’s room nice and tidy. Perfect for combining with our armchair and sofa from the same series. The footstool is collapsible and can be stored in its own lid. Specifications: Product Dimensions: 30 x 30 x 30 cm; Seat height: 31 cm Materials: Fabric: 36% Po...

Dhs. 130.00

Storage Box - Lilac

Practical and easy to combine with seating, storage, and interior design elements. Covered In a f...

Practical and easy to combine with seating, storage, and interior design elements. Covered In a fabric blend of linen, cotton, and polyester. The lid is removable and the footstool can be used for storing things like toys to keep your child’s room nice and tidy. Perfect for combining with our armchair and sofa from the same series. The footstool is collapsible and can be stored in its own lid.   Specifications: Product Dimensions: 30 x 30 x 30 cm; Seat height: 31 cm Maximum weight 50 kg. ...

Dhs. 130.00

Storage Box - Light Pink

A cute storage seat in durable light pink fabric. The product is not flame retardant because the ...

A cute storage seat in durable light pink fabric. The product is not flame retardant because the chemicals included in the treatment are not approved according to the “REACH” legislation. The seat opens and can be used as, for example, toy storage to better keep the playroom tidy. Combines perfectly with our armchairs, sofas or headboards in the same series. Washing instructions:Do not tumble dry/Do not tumble dry Spot clean Specifications: Product Dimensions: 30 x 30 x 30 cm; Seat height: 3...

Dhs. 170.00

Birdie - Kids Scooter - White

Birdie is the non-electric, kick-powered scooter for kids. Fly with the big Birds with a height a...

Birdie is the non-electric, kick-powered scooter for kids. Fly with the big Birds with a height adjustable T-bar, lean-to-steer frame, and three-wheel design. From pilot to flight instructor. The height-adjustable T-bar makes it easy for your little rider to keep flying, year after year. Move the handlebar to a height that works for now, then adjust as they grow. Made for the adventures to come. High-quality materials and intuitive construction make Birdie a long-term addition to everyday pla...

Dhs. 429.00

Birdie - Kids Scooter - Rose

Birdie is the non-electric, kick-powered scooter for kids. Fly with the big Birds with a height a...

Birdie is the non-electric, kick-powered scooter for kids. Fly with the big Birds with a height adjustable T-bar, lean-to-steer frame, and three-wheel design. From pilot to flight instructor. The height-adjustable T-bar makes it easy for your little rider to keep flying, year after year. Move the handlebar to a height that works for now, then adjust as they grow. Made for the adventures to come. High-quality materials and intuitive construction make Birdie a long-term addition to everyday pla...

Dhs. 429.00

Birdie - Kids Scooter - Black

Birdie is the non-electric, kick-powered scooter for kids. Fly with the big Birds with a height a...

Birdie is the non-electric, kick-powered scooter for kids. Fly with the big Birds with a height adjustable T-bar, lean-to-steer frame, and three-wheel design. From pilot to flight instructor. The height-adjustable T-bar makes it easy for your little rider to keep flying, year after year. Move the handlebar to a height that works for now, then adjust as they grow. Made for the adventures to come. High-quality materials and intuitive construction make Birdie a long-term addition to everyday pla...

Dhs. 429.00

Step Stool

Perfect to get out when you need that extra bit of height. Ideal for the hall or can be use just ...

Perfect to get out when you need that extra bit of height. Ideal for the hall or can be use just as easily in the bathroom to reach your toothbrush. The stool also functions as a nice interior item in the children's room and as a cute stool to sit on. Perfect to get out when you need that extra bit of height. Ideal for the hall or can be use just as easily in the bathroom to reach your toothbrush. The stool also functions as a nice interior item in the children's room and as a cute stool to ...

Dhs. 249.00

100% Organic Double Sided Duvet Cover Set Camp/...

Make your kids room more beautiful with Elli Junior double-sided duvet cover set that is made fro...

Make your kids room more beautiful with Elli Junior double-sided duvet cover set that is made from 100% organic cotton, the super soft material makes it perfect for cozy cuddles. This lightweight material makes it breathable enough for hot summer nights, while keeping your child nice and warm once those colder months roll around. This bedding sets for girls and boys is sure to keep your little one super comfortable, whatever the climate may be while its super instagramable as well. Keep the ...

Dhs. 329.00 Dhs. 247.00

100% Organic Double Sided Duvet Cover Set Rainb...

Make your kids room more beautiful with Elli Junior double-sided duvet cover set that is made fro...

Make your kids room more beautiful with Elli Junior double-sided duvet cover set that is made from 100% organic cotton, the super soft material makes it perfect for cozy cuddles. This lightweight material makes it breathable enough for hot summer nights, while keeping your child nice and warm once those colder months roll around. This bedding sets for girls and boys is sure to keep your little one super comfortable, whatever the climate may be while its super instagramable as well. Keep the ...

Dhs. 329.00 Dhs. 247.00

100% Organic Double Sided Duvet Cover Set Dino/...

Make your kids room more beautiful with Elli Junior double-sided duvet cover set that is made fro...

Make your kids room more beautiful with Elli Junior double-sided duvet cover set that is made from 100% organic cotton, the super soft material makes it perfect for cozy cuddles. This lightweight material makes it breathable enough for hot summer nights, while keeping your child nice and warm once those colder months roll around. This bedding sets for girls and boys is sure to keep your little one super comfortable, whatever the climate may be while its super instagramable as well. Keep the ...

Dhs. 299.00 Dhs. 224.00

100% Organic Double Sided Duvet Cover Set Let's...

Make your kids room more beautiful with Elli Junior double-sided duvet cover set that is made fro...

Make your kids room more beautiful with Elli Junior double-sided duvet cover set that is made from 100% organic cotton, the super soft material makes it perfect for cozy cuddles. This lightweight material makes it breathable enough for hot summer nights, while keeping your child nice and warm once those colder months roll around. This bedding sets for girls and boys is sure to keep your little one super comfortable, whatever the climate may be while its super instagramable as well. Keep the ...

Dhs. 299.00 Dhs. 224.00

Big Pavilion Tent

Play in the big pavilion tent where it is room for you and all of your friends. Roll up the side...

Play in the big pavilion tent where it is room for you and all of your friends. Roll up the sides and invite your friends to join you in the pavilion or take down all the sides for a complete house to play in. The playhouse tent is the small soft little cottage made for playing and hanging out. Easy to assemble and to take apart again. To make the tent even cosier, match it with the quilted play mat made in the same fabric designed to fit inside our new play tent. Foldable and easy to carry ...

Dhs. 925.00