Our Brands

We have a beautiful collection of children’s toys, interior decor and accessories. We combine Scandinavian design with a fun and playful heart with unique patterns and contemporary colors.

We will always be children at heart, we are driven by our love for creating a beautiful and memorable childhood for the little ones. Our philosophy continues to be based on our core concept; to bring in brands with high quality and fun products that support children’s development, playfulness and imagination, bringing a sense of fun and happiness into their little magical world.

All our brands are carefully selected. They all stand for high quality and make products that can last for the next generation to cherish and love.

We are the official distributors for Elodie Details, Jabadabado, Kids Concept and Miniland Dolls. We produce our own collection under the brand Elli Junior and we are whole sellers of Done by Deer, Olli Ella, Childhome, VIGA, Tiger Tribe, Slumberkins, Babynilia bows, Sweet Pea Prints and we always look out for new brands to bring you the best selection to your doorstep.